One of India’s top telecom operators, Airtel has announced that it will offer customers a whopping Rs 6,000 cashback on buying smartphones valued at up to Rs 12,000. The company will offer cashback under the “Mera Pehla Smartphone” program that aims to push the adoption of smartphones in rural areas of India. Moreover, the offer also includes a one-time screen replacement program, covering damage charges of up to Rs 4,800.

Customers who are looking to grab the Rs 6,000 cashback offer from Airtel would require to recharge their Airtel pre-paid connection with Rs 249 or above continuously for 36 months (3 years). The company will then give the cashback in two installment payments.

That is all you need to know about Airtel’s new Mera Pehla Smartphone cashback offer. With this, Airtel is joining Reliance’s Jio to push the boundaries on budget smartphone offerings in India. These telecom giants aim to replace feature phones that are extensively used in rural Indian regions. Airtel is also looking to rival the JioPhone Next, which is delayed but expected to be available to buy during Diwali, with its massive cashback program.